Today techs IZEA Declares IZEA Flex

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Orlando, Florida, Sept. 21, 2022 (GLOBE NEWSWIRE) — IZEA WorldwideInc. (NASDAQ: AWESOME), the premier supplier of influencer advertising know-how, information, and companies for the world’s main manufacturers, immediately introduced the rollout of IZEA Flex, the corporate’s next-generation influencer advertising platform. The announcement was made immediately throughout the “SUPERCHANGED” streaming occasion. The video replay, together with a 4-minute recap, may be discovered at http://izea.me/super4.

“Now we have basically reimagined what an influencer advertising platform does and the way it ought to operate for its customers,” stated Ted Murphy, Founder and CEO of IZEA. “IZEA has carried out away with predefined workflows or notions of how an influencer advertising marketing campaign needs to be executed. As an alternative, we now have created a platform with flexibility as a core tenet, permitting entrepreneurs to make use of any mixture of impartial purposes as they see match. The result’s a complete suite of instruments that, individually, supercharge influencer advertising efforts, and turn out to be much more highly effective when mixed.”

“Flex introduces end-to-end monitoring of social commerce, permitting entrepreneurs to simply measure the influence of particular person influencers on e-commerce income at scale,” continued Murphy. “The platform can also be designed to assist entrepreneurs who’re executing next-generation influencer activations within the metaverse, in addition to producing new content material sorts akin to branded NFTs.”

At launch, IZEA Flex will provide eight core modules: Uncover, ContentMine, ShareMonitor, Integrations, Monitoring Hyperlinks, Contacts, Transactions and Campaigns.

Uncover
The Uncover module in Flex permits entrepreneurs to go looking and filter over 40 million influencer handles throughout a number of social media platforms, a rise of 166% over IZEA’s earlier era providing. Entrepreneurs can kind and filter influencer handles in addition to their content material. They’ll additionally establish potential matches primarily based on their viewers’s obtainable age, gender, and earnings info to search out the correct creators for his or her campaigns. IZEA has launched stream processing to its discovery engine, enabling entrepreneurs so as to add extra creator handles to the platform. Flex will uncover, enrich and benchmark influencer information on demand.

ContentMine
The all-new ContentMine is an A.I. powered device that helps entrepreneurs discover, set up and measure content material quicker and simpler than ever. Entrepreneurs can use ContentMine to add and share new content material within the cloud or make the most of the software program to ingest and monitor influencer content material from an current URL. ContentMine recurrently refreshes social media metrics, eliminating the necessity to replace engagement information in spreadsheets manually. Content material collections enable entrepreneurs to construction property into shareable content material teams or reap the benefits of automated content material group constructed into the device.

ShareMonitor
With ShareMonitor, IZEA brings multi-platform social monitoring to the lots. ShareMonitor lets entrepreneurs observe model mentions, hashtags and key phrases throughout main social platforms. Entrepreneurs can use the device to assist establish new advocates for a model, competitor actions, or total content material developments on a number of platforms. ShareMonitor focuses on the social media customers with probably the most gravitas, and 95% of obtainable accounts have greater than 1,000 followers.

Integrations
Flex takes conversion monitoring to the following degree with deep MarTech integrations for e-commerce websites. At launch, the platform integrates with Google Analytics and Shopify, with extra integrations on the best way. Flex’s Google Analytics integration permits 74% of the world’s hottest web sites to tie their influencer advertising campaigns to beneficial metrics, together with time on web site, engagement, and income. With Flex’s Shopify integration, Shopify’s practically 4 million prospects can use Flex to trace the influence of their influencer advertising campaigns all the way down to the order degree.

Monitoring Hyperlinks
Flex’s full-featured enterprise hyperlink shortener consists of assist for {custom} domains, integrates third-party bot detection, and allows dynamic UTM parameters which might be related to different Flex modules. Monitoring Hyperlinks present real-time metrics that enable entrepreneurs to measure and benchmark influencer influence past vainness social metrics. When mixed with different modules, entrepreneurs can see which influencer drove which prospects to purchase, how a lot they spent, and what they bought.

Contacts
Flex Contacts are custom-built with trendy influencer collaborations in thoughts. They account for contacts and firms from throughout the creator ecosystem, together with brokers, authorized illustration and extra. Constructing creator lists can also be now simpler than ever with the assistance of Flex’s good lists that use demographic info to routinely group creator contacts.

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Transactions
Flex has made sending creator funds quicker and extra inexpensive than ever earlier than. IZEA has launched a flat price per transaction–simply $2–to ship an digital cost. Gated entry with designated cost approval consumer roles present safety and management for influencer funds. Transaction information is cryptography verifiable, searchable, sortable and totally customizable.

Campaigns
The Campaigns module is the foundational layer of Flex, permitting entrepreneurs to arrange and discover the creators, content material and insights to tell their influencer advertising technique. The module consists of campaigns, platforms, tags, collaboration sorts and content material sorts. Campaigns assist social sponsorships, metaverse collaborations, and IRL activations.

“IZEA Flex accommodates the wants of manufacturers and companies each massive and small, constructed from the bottom as much as be as versatile as it’s highly effective,” continued Murphy. “We consider Flex is the perfect worth within the influencer advertising business and our pricing lowers the barrier to entry for enterprise-grade software program throughout the board.”

Pricing

  • Free Plan: today techs For the primary time, IZEA is providing a totally free tier of its enterprise software program. The free plan lets customers get a really feel for the way Flex’s instruments would work for his or her group, together with today techs entry to ContentMine, ShareMonitor and Monitoring Hyperlinks.
  • Starter Plan: The Starter plan unlocks the Uncover toolset and permits customers to go looking IZEA’s database of over 40 million creator connections. It additionally provides extra Flex Contacts, ShareMonitors and a much bigger ContentMine. It begins at $130 monthly with an annual subscription.
  • Energy Plan: Flex Energy customers unlock creator funds and get limitless entry to ContentMine, Sharemonitor, and Flex Contacts. The Energy Plan begins at $500 monthly with an annual subscription.

Influencer advertising professionals can enroll immediately to request entry to the non-public beta for Flex. Flex will confide in all customers later this fall. To request an invitation to the non-public beta, go to https://flex.izea.com/.

To be taught extra about IZEA Flex, go to today techs https://izea.com/flex. For information and sources, comply with IZEA on Twitter at https://twitter.com/izea.

About IZEA Worldwide, Inc.

IZEA Worldwide, Inc. (“IZEA”), is a advertising know-how firm offering software program {and professional} companies that allow manufacturers to collaborate and transact with the complete spectrum of immediately’s high social influencers and content material creators. The corporate serves as a champion for the rising Creator Economic system, enabling people to monetize their content material, creativity, and affect. IZEA launched the business’s first-ever influencer advertising platform in 2006 and has since facilitated practically 4 million transactions between on-line consumers and sellers. Main manufacturers and companies associate with IZEA to extend digital engagement, diversify model voice, scale content material manufacturing, and drive a measurable return on funding.

Secure Harbor Assertion

All statements on this launch that aren’t today techs primarily based on historic reality are “forward-looking statements” supposed to qualify for the secure harbor from legal responsibility established by the Non-public Securities Litigation Reform Act of 1995. Ahead-looking statements, that are primarily based on sure assumptions and describe our future plans, methods and expectations, can usually be recognized by means of forward-looking phrases akin to “might,” “will,” “would,” “might,” “ought to,” “anticipate,” “anticipate,” “hope,” “estimate,” “consider,” “intend,” “probably,” “tasks,” “plans,” “pursue,” “technique” or “future,” or the destructive of those phrases or different phrases or expressions of comparable which means. Examples of forward-looking statements embrace, amongst others, statements we make concerning expectations regarding IZEA’s capacity to extend income and bookings, progress or upkeep of buyer relationships, and expectations regarding IZEA’s enterprise technique. Ahead-looking statements contain inherent dangers and uncertainties which might trigger precise outcomes to vary materially from these within the forward-looking statements, on account of numerous components together with, amongst others, the next: aggressive situations within the content material and social sponsorship phase during which IZEA operates; failure to popularize a number of of {the marketplace} platforms of IZEA; our capacity to determine efficient disclosure controls and procedures and inside management over monetary reporting; our capacity to fulfill the necessities for continued itemizing of our widespread inventory on the Nasdaq Capital Market; altering financial situations which might be much less favorable than anticipated; and different dangers and uncertainties described in IZEA’s periodic experiences filed with the Securities and Change Fee. The forward-looking statements made on this launch communicate solely as of the date of this launch, and IZEA assumes no obligation to replace any such forward-looking statements to mirror precise outcomes or adjustments in expectations, besides as in any other case required by legislation.

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